Heritage Luxury: Il passato si trasforma nel futuro.

Maison Luigi Borbone, la casa di alta moda che vuole essere autentica e che parte dalle radici originali:

Creando abiti con la presenza costante della città di Roma come ispirazione: "la mia casa di moda basa la sua forza su un'esperienza di tre generazioni.

In altre parole, per esaminare meglio il patrimonio di lusso della maison, è corretto citare Goethe: "Fai un futuro migliore sviluppando gli elementi del passato".

Mia nonna Giulia, iniziò a lavorare come sarta da giovanissima presso l'atelier delle sorelle Fontana, come apprendista, ma anche come mannequin.

Dopo la Seconda Grande Guerra divenne responsabile dell'atelier del couturier romano Emilio Schubert, per poi mettersi in proprio.

Il boom economico premiò la sua professionalità emulando la bellezza delle case di moda francesi per le nobildonne romane.

"Sono cresciuto con lei e con mia mamma in sartoria imparando che la semplicità è la vera ricerca della bellezza".

C'è un futuro quindi nel passato?

Venite a vedere il mio atelier….

Maison Luigi Borbone, as an haute couture griffe, aims to be truly authentic and wants to go back to original roots.

By creating clothes with the constant presence of the city of Rome as inspiration, my griffe bases his strength on a three-generations experience in the industry.

In other words, to examine better its Heritage Luxury, it is correct to say that I made mine this quote by German thinker Goethe: “Make a better future by developing elements from the past”.

Giulia, my grandmother, started working when she was really young in Rome for Fontana sisters, as an apprentice, but also as a model. After World War II she became head of Atelier for couturier Emilio Schubert.

The economic boom rewarded her professionality. In the 80s she worked as an outside contractor for many Roman fashion houses. In this case, Authenticity is at the heart of heritage: the constant research of beauty (that I can find daily everywhere in Rome) is the same that Mrs.Giulia has been surrounded during her successful career. I constantly look back at those moments, when I create something.
I never start with an idea of a cloth but from beauty.

To me beauty can be found in simple thing: however, one thing which is surely simple but also magnificent, is the passion of my grandmother for her job. It inspires me daily and always pushes me to move forward.

Now, you might ask: “Is there a future in the past?”.

Nowadays most companies are based on family stories and founding fathers. Yes, there is a bright future standing ahead of me, my employees and my fashion House.